LIFE V-aiR : the new european project of ATMO Grand Est

LIFE V-aiR is co-financed at 60% by the LIFE programme, the financial instrument of the European Commission. The purpose of this program is to finance innovative projects about environment and climate.

What is the LIFE V-aiR project ?

The goal of the LIFE V-aiR (V for Virtual and R for Reality) project is to create and deploy virtual reality games :

• One serious game in virtual reality for politics decision makers
• One escape game in virtual reality for the general public

In both cases, players will be immersed in 2050, in a degraded landscape because nothing has been done to combat air pollution and climate change. The gamers will have the opportunity to return in 2022 to change the situation by :

• Implementing ambitious policies, adapted to their territory, (for decision makers)

• Changing their individual behaviors (for citizens)

What will these sensitization games look like ?

The creation of the games will be based on the use of local air quality, climate and energy data available from approved air quality monitoring associations and their European project partners. Special effects will be integrated in order to take full advantage of the immersive environment of virtual reality and make the experience memorable for effective action.

What is the final goal ?

Reach 1,400 decision-makers and 12,000 citizens between 2024 and 2026 and allow ownership of these themes by providing support across the European Union. With a budget of 1.3 million euros, 60% co-financed by the LIFE program, the project will serve as an experiment for the territories.

PARTNERS

5 french air quality monitoring association : ATMO Grand Est, ATMO Bourgogne Franche-Comté, ATMO Hauts-de-France, ATMO Nouvelle Aquitaine, ATMO Normandie, MADININAIR
The University of Bourgogne Franche-Comté and the University of Malaga
Romanian Energy Agency ABMEE
Co-financing partners or associates representing elected officials (Grand Est Region, La Rochelle, ATMO France Federation, French Alliance of local authorities for air quality)
Various stakeholders who will deploy the games: Strasbourg Eurometropolis, Le Grand Reims, Dijon Métropole, Grand Besançon Métropole, Grand Poitiers, Malaga, Luxembourg, ATMO Réunion, ATMO Guyane, Qualit'Air Corse, Hawa Mayotte, Air Pays de la Loire, the association L'Air et Moi, the Italian Agency for Sustainable Development, the Council for the Economic Development of Construction in Luxembourg.